Archive for December, 2013

  • Something for Those Studying Business or Marketing

    By Lifetime Library on December 24, 2013
    This is an interesting video. The main speaker is a professor of marketing at Stanford. The gist of the video is product reviews on the Internet have taken over the “value of brand”. He says that what people say about a product or service essentially trumps what the seller/marketer tries to do with branding and brand image. Discuss this one […]

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